What is Affiliate Marketing? “Affiliate Marketing Definition”
just what in the world is affiliate marketing? I had a question emailed to me that the person almost seemed embarrassed to ask and honestly you shouldn’t be. I once heard Jim Edwards say there are no stupid questions only stupid people who have stupid questions. I don’t believe that either there are no stupid questions so ask away. the question was Joel just what is affiliate marketing, or he wants to know how affiliate marketing works? Let me make it real simple affiliate marketing is “SOPS” selling other people’s stuff, this may be the simplest affiliate marketing definition, That’s all it really is.
On one hand, you have a merchant and that merchant can sell any type of product it could be physical goods it could be digital goods it could be a membership site it could be a subscription. So for an example the gap sells clothing, the gap says if you have a website you can sign up for our affiliate program and what happens is you put links on your site and if a visitor of your site clicks that link he goes to the gap and makes a purchase the gap will pay you a commission on that purchase. It’s that simple so we’re talking physical goods so places like Macy’s Target JCPenney amazon.com the gap Old Navy Best Buy and the list goes on and on. There’s hundreds if not thousands of merchants that have affiliate programs that they want you to sell their stuff and you can earn money by selling their stuff. Then you have other sites that offer digital goods. A good place to get digital products such as e-books and software is clickbank.com. In fact, there are hundreds of products which you could instantly promote with a special link and then get a commission based on every sale. In fact, I am a real big fan of selling digital products because the overhead is so low the Commission’s are usually very high. For example, if you promote my e-book on Clickbank which sells for $97 you can earn 50% Commissions on each sale. See you get the picture. Then there are others that have a subscription model, for example, the Wall Street Journal or USA Today if you sign up for their affiliate program and then a visitor to your site makes that purchase you then earn a commission. Some membership sites and subscription-based programs actually pay monthly recur in commissions and these are also favorites of mine. So an affiliate program is really just selling other people’s stuff and if you have a website or even if you don’t have one you can still do this efficiently and you can make money online so I hope that answers your question.